Build your dream property with professional architects & builders.
We're leveling the playing field for homeowners by connecting them with vetted general contractors & architect through our online platform.
Brass Tacks Story
Brass-Tacks was created by those who lived through the Eaton Fire, people who lost their homes, but not hope in the spirit of Altadena.
We're leveling the playing field for homeowners by connecting them with vetted general contractors through our online platform. Homeowners can browse builder profiles and request an appointment with those who seem like the right fit for their project. It's a streamlined, relationship-driven approach that brings transparency and trust to the construction process, making it easier for homeowners to take the next step with confidence.
We are committed to rebuilding because we believe deeply in what makes this community truly one of a kind. We're not outsiders; we're your neighbors. We've walked these streets, hiked these trails, and seen firsthand how important it is to rebuild with care and intention. With Brass-Tacks, you're not just hiring a contractor, you're finding someone who understands the soul of Altadena.
Our mission
Brass Tacks, in partnership with the Altadena Collective, was founded to support homeowners impacted by the Eaton Fire. As fire survivors, we aim to be a resource in Altadena, ensuring no one faces recovery alone. Our mission is to provide clarity, empowerment, and compassion to our community.
01
Access to Verified Builders
We connect homeowners with reliable builders who share their values and budget, guiding them through a transparent bidding process.
02
Insurance Support
We provide insurance support to ensure homeowners are able to maximize their policy.
03
Architect Collaboration
We link architects with homeowners and builders, offering a platform to showcase designs, enhance communication, and ensure precise execution.
04
Construction Guidance
We support homeowners during the architectural and construction phases, managing schedules, budgets, and communication to safeguard their interests.
Common Pain Points
Managing a ground-up home construction is nearly a part-time job. Homeowners often underestimate the 5–6 hours per week needed over 12–15 months (260–390 hours) to oversee contractors and make decisions. Without professional oversight, the process can quickly become overwhelming and frustrating.
Contractor & Project Management
Contractor & Project Management
Not knowing how to manage or vet contractors effectively.
Contractors who are slow to respond, use confusing jargon, or give few updates.
Subcontractors who aren't vetted, don't show up, or leave unsafe job sites.
Feeling stressed, overwhelmed, or unsure about decisions.
Missed milestones or delays from permits and zoning approvals.
Budget & Costs
Budget & Costs
Hidden costs or shifting timelines that make planning difficult.
Budgets can spiral from underestimated allowances or surprise change orders.
Large upfront payments without clear accountability or lien protection.
Sticker shock if design choices exceed budget.
Late-stage changes that add costs and delay progress.
Quality, Materials & Design
Quality, Materials & Design
Incorrect materials or poor workmanship during installation.
Incorrect materials or poor workmanship during installation.
Backordered or substituted materials you didn't approve.
Choosing finishes alone without design guidance or visualization tools.
Permit delays or missing requirements that cause costly rework.
Expertise Rooted in
Local Knowledge
Over 20 years of experience navigating Altadena's history, culture, and regulations to help bring your vision to life—preserving the character, style, and charm of every home.
01
Altadena Specialists
$150,000,000
Bought, built, and sold in Altadena, bringing deep local market expertise to every project.
02
Planning & Permitting
Hyper Local
Deep relationships with county building officials. engineers, & inspectors saving time money.
03
Community Commitment
20+ Years Experience
Strong relationships with county building officials, engineers, and inspectors save time, money, and headaches.
01
Historical Knowledge
Understanding the Past
From historical architecture to unique finishes, we know what makes Altadena authentic and beautiful.
02
Geographical Expertise
Built On Solid Ground
Deep knowledge of geology, zoning, building codes, and topography ensures projects are safe, compliant, and efficient.
03
Cultural Undersetting
Design with Context
From floor plans to finishes, we help builders honor the character, charm, and spirit of every home.
Expertise Rooted in
Meet The Team
Over 20 years of experience navigating Altadena's history, culture, and regulations to help bring your vision to life—preserving the character, style, and charm of every home.
James Peddie
With deep roots in Altadena, James has dedicated his career to helping families find and build their perfect home. With deep roots in Altadena, James has dedicated his career to helping families find and build their perfect home. However, after experiencing the devastation of losing his own property in the Eaton Fire, James was inspired to take his expertise further. With a profound understanding of the community's needs and having renovated numerous properties with ground up ADUS and additions, James has launched a new construction initiative focused on helping Altadena residents rebuild their homes and their lives. Combining his real estate expertise with a passion for resilience, he offers tailored solutions for modern, fire-resistant home designs that honor the character and spirit of this beloved area. James's mission is clear to restore Altadena stronger than ever, ensuring that every family affected by the fire has the support and resources they need to rebuild with confidence.
Angela Bentley
After losing her home in the Eaton Fire, Angela left her 15-year career in project management and technical recruiting to help her community rebuild. After losing her home in the Eaton Fire, Angela left her 15-year career in project management and technical recruiting to help her community rebuild. With experience in real estate and firsthand insight into how many Altadenans were underinsured, she set out to learn the ins and outs of architecture and construction both as an advocate and team member with Altadena Collective, Brass Tacks, and as a homeowner navigating the complex process of rebuilding her family’s home.Today, she draws on both personal and professional experience to make the rebuilding process easier and more transparent, ensuring no one in Altadena has to navigate this overwhelming process on their own.
Hanna Peddie
James Peddie
With deep roots in Altadena, James has dedicated his career to helping families find and build their perfect home.
With deep roots in Altadena, James has dedicated his career to helping families find and
build their perfect home. However, after experiencing the devastation of losing his own
property in the Eaton Fire, James was inspired to take his expertise further.
With a profound understanding of the community's needs and having renovated numerous
properties with ground up ADUS and additions, James has launched a new construction
initiative focused on helping Altadena residents rebuild their homes and their lives.
Combining his real estate expertise with a passion for resilience, he offers tailored
solutions for modern, fire-resistant home designs that honor the character and spirit of
this beloved area.
James's mission is clear to restore Altadena stronger than ever, ensuring that every family affected by the fire has the support and resources they need to rebuild with confidence.
Ceo, Brass Tacks
Angela Bentley
After losing her home in the Eaton Fire, Angela left her 15-year career in project
management and technical recruiting to help her community rebuild.
With experience in real estate and firsthand insight into how many Altadenans were
underinsured, she set out to learn the ins and outs of architecture and construction
both as an advocate and team member with Altadena Collective, Brass Tacks, and as a
homeowner navigating the complex process of rebuilding her family's home.
Today, she draws on both personal and professional
experience to make the rebuilding process easier and more transparent, ensuring
no
one in Altadena has to navigate this overwhelming process on their own.
CO Founder, Brass Tacks
Hanna Peddie
Hanna Peddie is an Eaton Fire survivor and mother of four who has lived in Altadena
for over a decade.
She brings a unique perspective to the team, understanding firsthand the challenges
families face when rebuilding their homes and lives.
Her dedication to the community and personal
experience make her an invaluable asset in helping others navigate the
rebuilding process.
CO Founder, Brass Tacks
Hear From Our Clients
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
Marie M.
Brand & Creative Specialist
"James and his company helped us by our first home and now they manage it as a rental. He is honest, personable, and hard working. Would recommend him anytime any place. He stays calm and always has a plan to move the ball forward."
FAQs
Frequently asked questions
Still Have Questions?
If you have questions or need help navigating the platform, feel free to reach out. We're here to assist!
Brass Tacks is a platform specifically designed to serve property owners who were impacted by the Eaton Fire. The platform allows owners to post their construction projects and receive competitive bids from qualified builders. We're here to help you find the right contractor at the right price, without the hassle.
Helps you manage projects, focus on what's important, and organize work for seamless collaboration while stay in-context and well-connected in one workspace.
We’re built for projects where quality, cost, and transparency matter — including: Ground-up home construction Additions and major remodels ADUs and garage conversions Fire rebuilds Multi-unit residential or investment builds If you’re looking to spend wisely and want multiple qualified options, Brass Tacks is a great fit.
Unlike review sites or lead platforms, Brass Tacks creates a competitive bidding environment. Builders don’t pay to advertise — they earn your trust by offering strong bids and proven work. You control who bids, what happens next, and when to move forward
For homeowners, Brass Tacks bid and match is always free. Our vetted builders, pay a reasonable platform fee for the opportunity to bid on projects. This fee helps cover staff time, maintain the quality of support we provide to homeowners, and ensure that every builder on the platform meets our standards. Importantly, a portion of all proceeds is donated to our nonprofit arm, which directly assists severely underinsured homeowners in their rebuilding process. Our goal is to make selecting a contractor and moving through the rebuild process less stressful, more transparent, and community-centered, so homeowners can focus on restoring their homes with confidence.
Every builder on Brass Tacks goes through a multi-step screening and interview process that includes: License and insurance verification Project portfolio review Background check Client references On-platform performance metrics Only those who meet our standards — and maintain them — stay active in the network.
FAQs
Frequently asked questions
Brass Tacks is a platform specifically designed to serve property owners who were impacted by the Eaton Fire. The platform allows owners to post their construction projects and receive competitive bids from qualified builders. We're here to help you find the right contractor at the right price, without the hassle.
Helps you manage projects, focus on what's important, and organize work for seamless collaboration while stay in-context and well-connected in one workspace.
Still Have Questions?
If you have questions or need help navigating the platform, feel free to reach out. We're here to assist!
